Book and story titles act as a lure.  Great titles grab the reader’s attention – think of  ‘To Kill a Mockingbird’, or ‘Clockwork Orange’.  They tempt readers to know what the story is about; creating a sense of intrigue and fascination that entices them.

A good title is not the key to making your book do well but a bad title will certainly have a negative affect. The title is the first thing the reader sees and getting the title right is possibly the single most important marketing decision you will make – even though most authors do not think of it as marketing.

A practical technique is to select precise nouns and strong, active verbs, then place them together to pack a punch. For example: when Linda wrote the novel ‘Forgiveness Be Damned’ she created a title that is far more compelling than ‘Tommy’s Dysfunctional Family’.

The 5 Attributes Of Good Book Titles

  1. Attention Grabbing – provocative, controversial, exciting
  2. Memorable – your book cannot be remembered if it does not have a memorable title
  3. Informative – hints at what the book is about
  4. Easy to say – not a tongue twister
  5. Not embarrassing or problematic for someone to say aloud to their friends

You are not alone on this.

We can craft a title that will surprise your readers.  

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  1. a full synopsis of your story
  2. genre
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